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Jasper Kelly Sunday 10 October 2010 |
easyJet has resolved its litigation with easyGroup IP over the use of the ‘easyJet’ brand. See Easyjet: Easy come - Easy go
A revised brand agreement ends the long-standing dispute over easyJet’s right to generate revenues from ancillary activities and removes uncertainty over the terms of the licence. easyJet will now have the freedom to enter co-branding agreements with other travel service providers as well as white label partners such as car hire, hotels and travel insurance companies.
The rights will continue for a fifty-year term, with a minimum commitment of ten years in return for an annual royalty payment of 0.25% of easyJet’s revenues with payment fixed at £3.9 million and £4.95 million for the first two years of the agreement.
Both Sir Stelios and easyJet Chairman Sir Mike Rake ppeared happy with the deal which
Will allow the airline to grow its business even further by removing some of the restrictions imposed by the original agreement.
easyJet Chief Executive, Carolyn McCall, commented: “This is a sensible resolution that provides a fair, clear, workable outcome for both sides. It provides easyJet with operational flexibility and commercial freedom to grow its business with clarity on both sides with.”
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Amanda Blake 16 October 2010, 06:07PM | |
Not a bad return for a trade mark registration. You have to hand it to Sir Stelios, he is quite an operator. | |
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