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06 September 2010 |

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Sir Stellios ahead by a nose

The Pinocchio story re-visited

Eugene Gold Eugene Gold
Sunday 18 July 2010

When my colleague Jasper Kelly wrote his article about Sir Stellios taking exception to being, as he put it, called a liar by Ryanair's Michael O'Leary, see Pinocchio - dreaming of being real, we had a sweepstake in the office as to how this would turn out.

05RoyalCourtsWallL72.jpegTo an extent, I have some sympathy with Sir Stellios. The battle between the two leading low-cost airlines is good for the public and good for the media but does have to be conducted with a certain degree of decorum. Calling your business opponent a liar over published punctuality figures is probably unnecessary when the travelling public can draw their own conclusions from experience. For Michael O'Leary, it was all in a days work. He dishes it out and accepts it in equal measure. Sir Stellios felt that it was a slight too far. In any event, it generated good publicity for both companies.

The undisclosed damages, which we understand to be token, will probably go to charity and both men will carry on their combative competition as before. As someone put it after the victory, Sir Stellios was standing up for the small guys who travel with his rival and have to put up with their abusively low fares and increasing high add-on costs.

All in all, a good day out for the legal profession and the court room hacks. Meanwhile, in the real world .... 

Philip Anderson
Philip Anderson, London
19 July 2010, 04:30PM
I find it ridiculous that O'Leary has used this childish advertising branding Sir Stellios a liar over published punctuality figures. Perhaps he has taken the 'any publicity is good publicity model' too far this time.
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Len
Len, Barkingside
20 July 2010, 01:22PM
I have to agree with Philip, O'Leary has gone one step to far and needs to grow up and realise that even bad publicity is not always worth having.
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John Williams
John Williams, Greenwich
20 July 2010, 02:24PM
I can see where Michael O'Leary is coming from. I have suffered delays on easyJet flights in the past year ranging from 1-2 hours. The advertising tactics are below the belt, but he has certainly highlighted his competitors poor punctuality.
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